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CTech News News Release

PA POET AND MARKETING PROFESSIONAL LAUNCHES CHILDREN’S BOOK ON GROWING-UP IN SMALL-TOWN, BLUE-COLLAR AMERICA

PITTSBURGH, PA, MAY 17, 2021 – Pam Selker Rak, Pittsburgh-based poet and president of marketing firm, CommuniTech, LLC, today announces the launch a children’s book, “Sassafras Tea,” a story-poem recounting fond memories of growing-up in Clarion, PA. The book centers on the importance of family and the father/daughter bond. The tagline of the book, “The… conintue reading.

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News Release

Leadership Pittsburgh XXXVI Graduates Partner With Dollar Bank To Provide Timely Distance-Learning Support To Sto-Rox, Brentwood School Districts

PITTSBURGH, DECEMBER 1, 2020 – Leadership Pittsburgh, Inc. (LPI) congratulates a team of  its 2020 graduating class, LP XXXVI, for having taken self-directed action to assist two local school districts, Sto-Rox and Brentwood, with their distance-learning challenges. With issues of Covid dominating all of the region’s schools, this team continued to work together post graduation… conintue reading.

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Marketing News Rak Rants

How to Star in Your Own Video

We talked before about how video has become such a popular medium for marketing and social media recently. Smart phones and other technology have made producing video even more accessible than ever. And if you want to take it to the next level, there are so many video professionals out there that have incredible capabilities… conintue reading.

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Marketing News

United Airlines Sky-High Trouble

Wow, maybe we should do a blog series about PR disasters! Because that seems to be all that’s in the news lately. Let’s talk about what happened with United Airlines, how they handled it, and what could have been done differently. Let’s also talk about who benefited from this disaster. The Scenario: United Airlines overbooked… conintue reading.

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Marketing News

Pepsi’s Cringeworthy Marketing Moment

You know your marketing is bad when you take attention away from politics for a moment. Even our president couldn’t top Pepsi’s latest bomb of an ad that was received so badly, it had to be pulled almost immediately. Check it out. Pepsi tried so hard to be hip and of-the-moment with their ad depicting… conintue reading.