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Social Media Trends: Content Marketing

In this new blog series, we’re going to explore some of this year’s hottest social media trends. First up is content marketing. CONTENT MARKETING Content, content, content. You’ve heard this buzzword over and over again when it comes to marketing trends. But what does it really mean, anyway? It means that consumers no longer want… conintue reading.

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Marketing News Social Media

Humanizing Your Social Media

One problem we’ve noticed time and time again is the misuse of social media for marketing purposes. So many brands see social media as a digital billboard, where they can post their messages and shove them right in the faces of their potential customers. Not only is this annoying to everyone, it’s also not at all… conintue reading.

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Marketing News

5 Ways to Find Speaking Gigs

This week, Pam is on the west coast, leading several presentations about social media and marketing at the CU Conference Social Media Conference in Seattle. Speaking engagements can be a great way to establish yourself as an expert in your field. Pam is always jetting off to different conferences to share her knowledge and meet other… conintue reading.

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Marketing News

10 Reasons to Improve Your Visual Marketing

The information that you convey in your marketing message is, of course, vastly important. However, the way that your present that message visually can have a huge impact on whether people are actually listening to that message. Here are some stats about  visual marketing that can help you get more of a response from your… conintue reading.

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Client Spotlight: American HealthTech

We’d like to introduce you to one of our great clients, American HealthTech! AHT is one of the largest long term care management software providers in the United States. They help healthcare providers navigate the complicated regulatory environment and keep up with the constantly changing rules of healthcare reform. AHT is headquartered in Jackson, Mississippi… conintue reading.