Categories
Marketing News

How to Say “I’m Sorry!”

Everyone makes mistakes. Whether it’s in your personal life, professional life, or the life of your brand, it’s hard to avoid messing up every once in a while. But it’s not really the mistake that matters, it’s how you deal with it. Do you make excuses? Pretend it never happened? As it turns out, the… conintue reading.

Categories
Marketing News

The Versatility of Video: Event Promotion

We’re willing to bet, that no matter what industry you’re in, you have plenty of events to attend. Whether you’re taking part in a trade show, hosting a conference or throwing an opening night celebration, there are plenty of opportunities to use video to promote these events. You may think of event promotion only in terms of… conintue reading.

Categories
Uncategorized

The Versatility of Video: Customer Testimonials

One of our favorite ways to utilize video is to show customer testimonials. The customer testimonial is a very important and powerful marketing tool that everyone should have have at their disposal, as long as they’re doing a great job. As a potential client, nothing is more convincing than hearing about a current customer’s experience,… conintue reading.

Categories
Marketing News Rak Rants

The Versatility of Video: Thought Leadership

We’ve been really utilizing Vimeo lately as a way to showcase our video capabilities, and that got us thinking about, well, video! We love video, and use this medium for many promotional purposes for our clients. In the last several years, video has been the number one trending social media marketing medium. And for good… conintue reading.

Categories
Marketing News

Super Bowl 2017: What Did We Learn?

Maybe you sat on the edge of your seat and watched every second of the game. Maybe you watched SNL episodes on your computer and later Googled the best Super Bowl ads (not naming names). Whichever way you watched, there were lessons to be learned, and no we’re not talking about the ones on the… conintue reading.