Wow, maybe we should do a blog series about PR disasters! Because that seems to be all that’s in the news lately. Let’s talk about what happened with United Airlines, how they handled it, and what could have been done differently. Let’s also talk about who benefited from this disaster. The Scenario: United Airlines overbooked… conintue reading.
You know your marketing is bad when you take attention away from politics for a moment. Even our president couldn’t top Pepsi’s latest bomb of an ad that was received so badly, it had to be pulled almost immediately. Check it out. Pepsi tried so hard to be hip and of-the-moment with their ad depicting… conintue reading.
When it comes to marketing and running a business, we would be lost without our toolkit! And what kind of tools do we use? The answer is many, many different ones. The cool thing about technology is all the options that are available that make life easier for a busy entrepreneur. From scheduling social media posts… conintue reading.
We’re willing to bet, that no matter what industry you’re in, you have plenty of events to attend. Whether you’re taking part in a trade show, hosting a conference or throwing an opening night celebration, there are plenty of opportunities to use video to promote these events. You may think of event promotion only in terms of… conintue reading.
We’ve been really utilizing Vimeo lately as a way to showcase our video capabilities, and that got us thinking about, well, video! We love video, and use this medium for many promotional purposes for our clients. In the last several years, video has been the number one trending social media marketing medium. And for good… conintue reading.