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Rak Rants

Are You Marketing Like It’s 1999?

For all of you marketers who are still blasting out “one size fits all” campaigns without doing any sort of segmentation and customization, the ‘90s called and wants its marketing back. Oh how I loved the 90s, don’t get me wrong, but things in the marketing world are so…much…better today! Let’s start with you data.… conintue reading.